How to Choose Colors That Flatter Your Skin Tone

You’ve seen the outfit on someone else — and it looks stunning.
You try it on… and it just doesn’t hit the same.

Sound familiar?

The truth is, color can make or break an outfit — not because the piece is bad, but because it doesn’t suit you. At Gloria & Co, we believe great style starts with understanding your undertone and choosing shades that bring out your natural glow.


Step 1: Know Your Undertone

There are three main undertones:

a. Warm: You have golden, peachy, or yellow hues in your skin.

b. Cool: Your skin has pink, red, or bluish tones.

c. Neutral: A mix of both — lucky you, most colors work on you.

 

Not sure what yours is? Check your veins:

a.Green = warm undertone

b. Blue/purple = cool undertone

c. Hard to tell = neutral


Step 2: Pick Your Palette

Here’s how we guide our color choices at Gloria & Co:

a. For warm undertones: Earthy tones like terracotta, olive, mustard, cream, and rust bring out your warmth.

b. For cool undertones: Soft blues, greys, lavender, rose, and cool whites add harmony and brightness.

c. For neutral tones: Taupe, blush, sand, and muted tones work beautifully.

 

And the best part? Linen absorbs dye in the most natural way, creating shades that complement a wide range of melanin-rich skin tones.


Why We Prioritize Skin-Tone Friendly Fashion

Too many brands offer “neutrals” that don’t actually work on brown skin. We’re changing that. Every color we use is carefully curated to enhance, not overpower — from soft sand tones to rich rusts and sun-washed olives.


 Try This: Your Color Reflection Exercise

Open your photo gallery or Pinterest board.
What colors are you naturally drawn to?
Now ask: do they make you shine, or do they just look good on someone else?


Choosing the right color can elevate your look without needing trends or accessories.
It’s not about changing your skin — it’s about honoring it.


Want an easier way to shop by your tone?
💛 Stay tuned — we’re working on a Color Match Guide just for you.

Shop our looks: https://thegloriaandco.com/collections